#SXSWi — How to get users addicted to your content

Published by adil in Product Management, UX Reply

Tweet I love addiction; perhaps because I have a very addictive personality.  As such, I was drawn to the talk here at South by Southwest by @taraattrulia about engineering addiction.  She’s going pretty fast, so I will. Starting out with the definition of addiction.  Addiction does not have to be negative.  You want people to have a positive association with the addictive experience; not something they are ashamed of. Recommends the book Lovemarks by Kevin Roberts. → Read More

A followup on rapid prototyping

Published by adil in Development, UX 1 comment

Tweet In an earlier post, I offered some thoughts on rapid prototyping. I mentioned my preference for the “high-fidelity prototype”, which leaves very little room to the imagination and provides users and stakeholders with a realistic sense of the user experience of the product. I’ve been using a couple of different rapid prototyping tools and thought I’d offer some opinions on their limitations and what looks promising as I see it. Rapid prototyping tools I’ve → Read More

Some thoughts on rapid prototyping

Published by adil in Development, UX 3 comments

Tweet So I have made my feelings regarding functional specs pretty clear already. It’s clear to me, and a lot of other folks, that prototyping can be a very powerful way to capture requirements. What I have been thinking more about lately is, “What is the best way to do that?” While there probably is no single right answer to that question, I have been learning a lot so far. Here’s where I’m at.

Filling in the gaps with experience design

Published by adil in UX Reply

Tweet The design of experiences is sometimes a mystical field of work. There are so many acronyms for similar or overlapping types of work that may affect the user experience: IXD, UXD, IX, IA, IAD, UX, UXR, VD, etc. No matter what your title happens to be, you are likely to be spending a significant part of your day thinking about how to design experiences that make sense and make people happy. Recently, I came → Read More

Your Culture Really is Your Brand

Published by adil in UX 1 comment

Tweet I read an interesting article titled “Brand Is Culture, Culture Is Brand”, which examined the relationship between the Human Resources and Marketing departments in an organization.  The premise of the piece is that, in the new paradigm of business, these two functions are intrinsically interlinked. I agree with many of the author’s points, and this is a principle I’ve always tried to employ in the businesses of which I am lucky enough to be → Read More

Throw out your product specs…

Published by adil in Agile, Development, Product Management, UX 3 comments

Tweet I don’t like requirements documents. There, I said it.  I’ve been thinking about this latently for a number of months now, but all of this thinking really caught up with me this weekend.  We’ve been thinking a lot lately about evolving our product management practices and there are no shortage of opinions around the office and from experts in the community.  As such, I’ve tried to do a lot of listening, reading, learning, and → Read More

How to successfully integrate into a new company

Published by adil in Creative, Development, UX Reply

Tweet New team-members are not created equal I’ve had the opportunity to evaluate and hire around thirty very talented people in the last few months, and it has been a pretty eye-opening experience for a lot of reasons.  Perhaps the most interesting reason is the varying outcomes I have seen from all these new employees.  I have seen some new employees do a fantastic job of integrating themselves with the culture and the team, and → Read More

Design thinking

Published by adil in Creative, UX 1 comment

Tweet Designers don’t just ‘throw sparkles.’ In the last post, we explored some of the differences between entrepreneurship today and ten or so years ago.  As I think about how creativity and innovation seem underrated, it gets me to thinking about the way that design is perceived in most organizations. When most people think or talk about design, it seems that they think about the classic definition that was popular many years ago.  To me, → Read More

Agile Design: continued thinking

Published by adil in Development, UX Reply

Agile Design: continued thinking

Tweet In my last post, we just began exploring the idea of agile design.  The quick conclusion was that there are significant similiarties between design and development as creative processes.  Agile thinking can be effectively applied to both.  The big question is about specific implementation.  How would it work? There are two ways that I have seen agility applied to design.  For lack of better terminilogy, I’ll call them the: two-wheel approach one-wheel approach Let’s → Read More

Agile Design: Myth or Reality?

Published by adil in Development, UX Reply

Agile Design: Myth or Reality?

Tweet So, I have been fortunate enough to be part of a lot of conversations with a lot of smart people recently.  A good number of them have been centered around one topic: agile design.  For me, it’s sort of funny that this topic has come more and more into the spotlight over the last year.  The first time I started talking about ‘Agile Design’ was in 2008, when ModCloth was just starting to build → Read More

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